(720p) Above Everything Else HD - Mind explodingly realistic CGI by Alex Roman (NOW IN HD)
Made by Alex Roman, maker of The Third The Seventh. Entirely made on computers, not a second of actual footage! ’DEM LEMONS IS FAKE!
When we first saw Alex Roman’s The ThirdSeventh over a year ago, everyone was stunned by the photorealism of his CG worlds. With his latest commercial work, a spot for Grupo Cosentino’s Silestone brand countertops, Roman once again shows his passion for cinematography, lighting and texture.
Although this spot is 100% CG, the beauty of the shots distract the viewer from this amazing fact. Each composition is elegantly balanced: light counterweights dark, chaos challenges order. The sparse soundtrack creates a sense of lightness and wonder, and we are invited into a world that seems so real, so tangible, that we fully accept the glass-like shattering of grapes and peppers.
It almost doesn’t matter that the spot is purely digital. Sure, it’s an eyebrow-raising footnote, but Roman is simply using the tools he knows best to tell
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