BF GOODRICH LIFESAVER RADIAL TIRE 1970s PROMO FILM JC10154b

Want to support this channel and help us preserve old films? Visit Visit our website This promotional piece for B.F. Goodrich’s Lifesaver Radial tires shows the tires being put to the test on a desert track, including with half-inflated tires. At 15:08, a comparison between Polyglas tire stopping distance and Lifesaver Radials is shown. At 15:30 the Lifesaver’s puncture-proof ability is shown, with the tire less likely to have a blow-out than Polyglas tires. At 7:30 police or highway patrol discuss the tire’s ability to perform in a high speed chase. Goodrich Lifesaver Radial tires were produced in the early 1970s, and promoted heavily using ads featuring highway patrol. The ads placed an emphasis on the tire’s durability, and claimed the tires had the ability to drive up to 50,000 “high speed“ miles. The tires featured Dynacord Rayon belts which the company believed were more than 30% stronger than fiberglass. The rival Goodyear Polyglas tire was