Nature Is Fucking Lit

Ecosia is the search engine that plants trees: Our 15 million users have planted over 120 million trees, for free. Just by searching the web. Without knowing how Ecosia works, this may sound too good to be true. You might have some questions. Is Ecosia a virus? Are Ecosia’s tree-planting projects legit? Does Ecosia produce renewable energy? Is my private data safe with you? Who is Christian Kroll? In short: No, yes, yes, yes, our CEO. In this explainer video, we explain more fully. What’s Ecosia’s business model? We’ve spent the last decade building a search engine called Ecosia. Like other search engines, we display ads alongside your search results. When you click on them, we get paid. That’s how Ecosia makes money. But instead of wasting this advertising revenue, Ecosia uses it to fight climate change and environmental injustice. We start by covering our costs. This includes things like improving the search results and covering our rent. Everything else, so all of Ecosia’s pro
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