Over the past decade, Rane Roatta has grown from selling fruit from his bicycle to owning a 7-acre farm that ships delicious tropical fruit all over North America. He’s sharing his journey to becoming a farmer in this interview.
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Before he started farming, Rane was a professional saxophonist. He built his fruit business completely from scratch, starting off with just his bike and $200 worth of inventory from local farmer’s markets. It didn’t take long before his friends further north started asking him to ship tropical fruits to them. That was when he realized the full potential of his tropical fruit business, setting up a website to connect with customers from across the United States and Canada.
Rane is passionate about sustainability and
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