Adidas Wuji Series 2022: The Ultimate Fusion of Chinese Martial Arts and Style with Tu Tengyao
In April 2022, Adidas launched its “Wuji“ series with the theme of “Rhythm“ for the summer, continuing the annual brand communication theme of “To Xia Warrior“.
This season’s new products use calligraphy’s cursive script to express “rhythm and unconventionality“. The breathable organza material is combined with martial arts-inspired designs, paying tribute to the qualities of xia warriors who remain steadfast and true to their principles.
After exploring the concept of “harmony without deviation“ (“heng“) in the history and culture of Ningxia, “Wuji“ shifts its focus to Moganshan in Zhejiang. In the tranquil depths of the bamboo forest, within a rustic and natural jianghu inn, a conversation unfolds with the theme of “rhythm – unwavering principles,“ embarking on an extraordinary encounter in the jianghu realm.
The Adidas Wuji series cleverly incorporates traditional Oriental elements into product design, balancing practicality and aesthetics. Infused with the spirit of “rhythm“, it pays homage to the essence of martial arts and the contemporary spirit of xia warriors.
This season’s new products worn by Tu Tengyao feature a primary color palette of bamboo green, with a new Chinese-style loose and concise silhouette. The character “Xia“ is adorned in an all-over dark pattern, using advanced jacquard fabric, exuding a carefree and free-spirited style, showcasing the demeanor of a xia warrior.
Zhuang Xiaoyu sports a “Wuji“ series printed short-sleeved shirt, featuring a bold and atmospheric cursive character “Xia“ design on the side, with comfortable fabric suitable for spring and summer wear, showcasing the spirit of the xia warrior.
In today’s bustling and noisy modern society, filled with chaotic voices, as long as one can follow the guidance of their inner self, maintain their own pace, unwaveringly focus on every moment of the present, steadily take each step, only then can they reach the realm of their dreams and live out their own xia warrior style.
Translation: Warrior-Unicorn
Interview 2023 with Master Tu tengyao:
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adidas WUJI - choreography by Joesar Alvar [Kinjaz], ft. Kun, Icey, Chaerin, GuanYi [Sinostage]