How 88Rising is The Forefront of Asian Identity

What began as a small viral collective has manifested into an established and legitimate music label. The viral popularity and success of 88Rising has never been seen before in the pop culture landscape. Between their achievements, representation of Asians and immigrants alike, and respect for other cultures they’re more than just a record label, they’re a movement, an identity, and a bridge between cultures. This is 88Rising, the forefront of Asian Identity. -- I’m thinking my next video will be on Joji’s