Harry Styles in Gucci Mémoire d’une Odeur - The Campaign Film

Presenting the video campaign for Gucci Mémoire d’une Odeur, the universal fragrance by Alessandro Michele depicting a free-spirited family, who embrace life without inhibitions, making memories together. The cast is shown in diverse settings in the countryside of Rome, dancing, picnicking at sun kissed ruins of Canale Monterano—a village with ruins from the mid 17th century, including a fountain with a lion statue said to be designed by Gian Lorenzo Bernini—and in and around their family home, the medieval