Wearing Overalls to Boycott Fashion Greedflation? Weird History of 1920

Thank you Birch Living for sponsoring! Click here to get 20% off your Birch mattress (plus two free Eco-Rest pillows!). Offers are subject to change. #birchliving While the idea of boycotts goes way back, the name only dates as far as 1880. But the name took hold fast and became a standard in an industrial world. After WWI, when prices had nearly doubled due to inflation, there was a big threat of sudden deflation. Companies were threatening to lower wages, but without lowering prices. More and more evidence of profiteering was showing up and laws were being put into place to crack down. But it wasn’t a smooth process. By 1920, people were fed up with how much clothing cost and decided to start what was meant to be a long term boycott of overpriced garments. While the spectacle only lasted a few weeks, the effect it had was wide spread. In the mean time, thousands of Americans had added denim to their wardrobe. Overalls and jeans had a sudden boom in po