“The Showdown“ - Bird vs. Jordan McDonald’s ad - 1993

When Michael Jordan brings a Big Mac to the gym, Larry Bird challenges him to an epic shooting contest, where the shot descriptions (always ending with “nothing but net“) get more and more elaborate. This includes both parts shown during Super Bowl XXVII: a 30-second teaser that sets up the premise but ends with Jordan noting that “this is gonna take a while,“ followed by the full 1-minute spot.