Kate Pierson B-52s for Alize Operation Red Head on KABC TV

Kate Pierson of the B-52s as the spokesdiva for Alize Operation Red Head appearing on KABC TV. Alize Operation Red Head was a promo created by Cataldi PR to promote a new drink Alize Red Passion. We created a contest where 500 women won the opportunity to become red heads, with a new color created by Manic Panic (aka Tish and Snooky).