Nike has launched its first hands-free sneaker, and it will cost $120. Sarah Reinertsen, Nike Flyease Innovation and senior manager, discussed the idea behind the product. Subscribe to CNBC Pro to access our live Pro Talk “How to Navigate the Reddit Market Mania” with Fundstrat’s Tom Lee and CNBC’s Mike Santoli:
Nike is unveiling its first pair of slip-on sneakers without laces, hoping to enjoy some of the same momentum that rivals like Crocs and Vans have seen during the pandemic, as more consumers gravitate toward comfortable, no-fuss footwear.
The “Go FlyEase” shoe is marketed as not requiring hands to put on and take off. The company said it was inspired in part by Asian cultures, where it’s customary to remove shoes before entering a home. The debut also comes at a time when people are more conscious of not touching dirty surfaces, like the bottom of shoes.
“This shoe really responds to our current-day situation living in these Covid times,” Sarah Reinerts
1 view
1607
453
2 months ago 00:01:02 1
Nike Presents - Human Chain
3 months ago 00:11:44 1
The BIGGEST Sneaker COLLAB of The Year !? UNBOXING The TEKKEN 8 x FOAMPOSITE “ Kazuya Mashima “
4 months ago 00:03:38 1
House Of Pain - Back From the Dead
6 months ago 00:07:21 1
Nike SB | Yuto Horigome in Tokyo
6 months ago 00:00:35 6
Julien’s Auctions | Rick Ross | Auction
7 months ago 00:14:53 1
’This is going all over the world!’ | ALL ACCESS at the Liverpool FC 2024/25 Nike kit launch
8 months ago 00:03:29 1
Grand Funk Railroad - We’re an American Band / YOYOKA’s 12th Birthday Session
9 months ago 00:09:10 1
THE HIDDEN MEANINGs of ALL EURO-2024 KITS - England, Spain, France, Germany, Portugal, Netherlands
9 months ago 00:03:42 1
Nike SB | Rayssa’s Dunk
9 months ago 00:02:00 1
Nike Kobe 6 Prelude S2 Batch Big Size 14 Review
10 months ago 00:06:04 1
CRISTIANO RONALDO in “The Switch“ ft. Harry Kane, Anthony Martial & More
10 months ago 00:09:16 28
Nike SB | Best of 2023
11 months ago 00:11:00 1
NASA ARGO D8 SOUNDING ROCKET SET-UP AND LAUNCH 76914
11 months ago 00:00:40 13
RTFKT Dunk Genesis
11 months ago 00:07:20 1
Nike SB | Welcome Skate Shop Madrid
1 year ago 00:00:14 1
CONCEPTS X NIKE SB DUNK LOW PRO OG QS TIFFANY BV1310 402
1 year ago 00:00:48 1
Nike just released INVISIBLE football boots?!
1 year ago 00:02:38 1
Nike SB | Tightbooth
1 year ago 00:00:31 1
Nike - Just Do It (1988) - Very first commercial
1 year ago 00:01:33 4
Nike Free Yourself "Throwdown" - 90 Second Version
1 year ago 00:06:59 1
WNBA star Sabrina Ionescu breaks down new signature Nike collection
1 year ago 00:02:39 1
The Mill VFX Reel
1 year ago 01:16:22 1
Ronnie Fieg on the State of the Sneaker Industry | The Complex Sneakers Show