Guo Pei Spring/Summer Courtyard Collection | #DigitalFashionWeek 2016

Digital Fashion Week is the only dedicated marketing platform to empower and redefine fashion weeks bringing them to greater heights using technology and creative marketing solutions / ideas, since its inauguration in 2012. Tapping on technologies such as LIVE streaming, 360 virtual reality, LIVE interaction, multiple camera LIVE feed from different locations allowing fashion lovers to access the full fledge of fashion week’s activities, from behind the scene, rehearsals as well as shoppable runway collaborations. DFW collaborating with global industry supporters such as British council, CFDA through Singapore Fashion Week, Business France, Siam Group have supported more than 80 independent designers in gaining footing in the region and Europe to date and has created many successful campaigns reaching out to more than 300 million eyeballs globally through broadcast and online channels collaborations.