MARKETING IN TEAM - AI: Будущее маркетинга или Очередная модная игрушка Часть 1.
Marketing in-team #3.
Новый формат встреч маркетинг профессионалов. Без саморекламы и самоцензуры, честно и практично. Полезный контент в интересной форме (Событие доступно только для представителей брендов - рекламодателей).
Где нас обманывают, а где помогают новые технологии?
Вам тоже надоели конференции, наполненные исключительно саморекламой и выдуманными историями про успешный успех?
Задача наших Marketing in-team встреч – полезный и практичный контент, поданный в интересной форме.
Часть 1. «Как продавать маркетинг бюджет собственникам?»
Делимся инсайдами:
- Pricing power или почему Уоррен Баффет инвестирует в бренды, а мы нет
- Большой обман ROI и корреляций – или как загубить бизнес красивыми KPIs
- Влияет ли восприятие бренда на бизнес результаты
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