#smokethis ft. Wretch 32, Suli Breaks, Emma Blackery, Matt Jones & Nicola Adams

Stick it to the tobacco industry and join: Wretch 32; YouTubers, Suli and Emma; Redbull sponsored biker, Matt; and Olympic gold medal winner, Nicola. Post your #smokethis pic, join the movement, and show the tobacco industry who’s in charge! These stars have come together with Cancer Research UK in a stand against the tobacco industry. Each year, the tobacco industry needs to recruit 100,000 new smokers to replace the 100,000 smokers that die every year. And get this, the tobacco industry makes more money